BzzAgent
Maybe you haven’t heard of it and maybe you have. This is an advertizing agency that using the principle of word of mouth marketing. It is ingenious really, and pretty cool. I, myself, am a BzzAgent. How it works is I will sign up to “Buzz” a particular product or service. They send me a sample (free stuff is cool!) I try it and then share my latest product discovery with friends, family and pretty much anyone who willl listen.
I mean honestly, this is a great concept. Afterall, my guess is that you tell your friends and family about your favorite restaurant, shoe maker, sports team. . . Guess what, that’s word of mouth advertising.
So my latest product that I am bzzing about. . . Storyville Coffee. I am a coffee lover (snob). Meaning I love really good coffee. This coffee company is supercool. They ship you really freshly roasted coffee. Evidently the coffee gurus at Storyville travel the world to source the ultimate coffee blend - a rare concoction of beans from Brazil, Ethiopia and India, including the sought-after Indian Monsooned Malabar beans. These dedicated masters of the craft carefully roast the beans in their own state-of-the-art facility, built to exacting standards like a boutique winery. But all of this painstaking preparation wouldn’t be worth it if the coffee had to literally waste away on a store shelf.
This is really cool and did I menntion that the coffe is awesome!!
If you want to check out BzzAgent go here: BzzAgent.com.
Here’s to GREAT Coffee!
Lennie
