Zaadz is a social network like MySpace or Facebook. People can create an account, communicate with others, author blogs, add friends and lots of other things. What Zaadz does a little differently is that they have rewritten the concept of “Social” in the social networking world. Social in the sense that they care about our world and it’s people. Social in the sense that are are concerned about the environment. The Zaadz community is concerned about the different cultures of the world. Zaadz mission is to make our planet a better place in every sense and Zaadz motto is: “Zaadz: Connect. Grow. Inspire. Empower.”

Zaadz is the Social Networking alternative. They go so far to have a button on the bottom of every page proclaiming themselves “100% Organic”! You can notice the differences immediately between Zaadz and sites like Facebook and LinkedIn when you start the process of registering for a Zaadz account.

When you click “you! (join now)” link (there version of register for an account), you must in mind agree to the Zaadz concepts. The concepts they set forth are: Harmony, Integrity, Peace, Trust, Truth, Unity and Finally, Love. You agree to these concepts by clicking each word in a series of circles that resembles a flower.

On this page they explain the reason why. They explain that they are different than most other online communities. They are committed to the concepts inside the circles.

They ask tht before you join to take a moment and commit (by clicking the circles), to these principles. Once you do (after all they are all great concepts) you’re in.

So, is there a way to both serve this community and grow your business? You bet there is. Zaadz is the place to take advantage of the growing green economy. Never has there been a place where so many socially conscious and active individuals meet and hang out in one place. The Green Economy, which I will here officially name Green 2.0, is growing every day. Experts predict that the green economy will make the dot com boom seem trivial.

Here are five things you can do to guide these socially minded people to your website:

1. Create a Meaningful Profile - Just like the other social network sites (Plaxo and LinkedIn for example) you can create a profile. The content you add to this profile is very important. Remember this is the first thing other members will see about you and your business. You only get one chance to make a first impression. Make your profile complete. Add a cool title for yourself. Hard to explain but they will give you some examples like (Philosopher or Thinker), just go with it. Add a good description about you and your services in the about me section. Remember be complete.

2. Add Some Friends - Like the other social networking sites, you can add friends. Click the “Zaadzsters” link and use the search feature to find people with similar interests. By adding friends, you increase your reach. Remember the 7 Zaadz principles, you are not here only to benefit yourself, you are here to enlighten. By adding friends on Zaadz, you are connecting with loads of new people that have like interests, goals and dreams.

3. Add an Event - Hosting a Seminar? Build an events page and invite all your new Zaadz friends. On your events page you can add a link to your website and it even add a link to a Google Map. Marketing doesn’t get much easier (or more inexpensive!) than this.

4. Join a Pod (Zaadz Group) - Browse Pods or use the Pod Tag feature to find a couple of pods that you fit into. Join and share your ideas, your goals, your services with the other members. Share consciously, no one wants to be besieged with a sales pitch on the first meeting. That’s not the goal here. The goal is to create a network of like minded individuals, who, once you earn their trust, may very well become some of the best emissaries for you, your message and your products/services.

5. Post a Blog - With your Zaadz account, you get a blog. Here is the place where you get to add really compelling and meaningful content full of startling insight for your fellow community members. This doesn’t have to be directly about you or your business but rather about the bigger picture that your business products/services address. For example, if you are a Real Estate Agent, don’t write about what you offer, and offer some tips about landscaping and curb appeal.

Since it’s inception, Zaadz has been tagged with a “New Age label. In my opinion, this is not a bad thing. After all, we are in a New Age of Green and Social Consciousness marketing and business. Go Green 2.0.
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Lennie Appelquist is the Owner of FreeMarket Media Group. FreeMarket Media Group is dedicated to helping individuals and small businesses generate leads, convert those leads in customers/clients and build a web presence that works for them. We can show you how to make your online business profitable - IMMEDIATELY. Wanna open a FREE account on Zaadz? Click here to join me on Zaadz!

This entry was posted on Wednesday, December 5th, 2007 at 12:00 am and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.